The companies at 100 billion dollar values, today were once just 2 people teams with an idea and a prototype.
We may invest or facilitate investment in your startups.
Or better still, the transition from a MVP to a MVO, to a million users worthy
startup is what can happen here. This means, founding teams working on various startups in TSF have built the proposed solution/MVP
just about good enough, tested by their early adopters and finally well packaged for marketing. It is at this stage where we can be utilised the best.
The marketers and sales vendors of Preseed may join hands with them to bring early adopters/customer traction to these flawless MVPs.
Basically, this is also where your products can be scaled up, out of proportion.
What is good enough?
Good enough means that the MVP should be used well by the early users, It doesn't not necessarily be perfect or even
beautiful. But, have a MVP. Have something more than just an idea, is our point.
No bullshit. No swag. Only business.
The most important criteria for us to make or facilitate investment in you is always you. If we like you enough, we will invest or facilitate investment of Rs. 1 Lakh to 5 Crores in your startup.
SO BE GOOD. DO GOOD.
Email us at your funding requirements, projected disbursement of funds broadly, expected post-money valuation, and Slide Deck (with linkedin of each team member). We will contact you at our own will and time. Mention your funding requirements, projected disbursement of funds, expected post money valuation and Slide Deck. A detail document describing the founders and the story of your startup.
If you are seeking an investment of less than Rs. 12 Lakhs, we have a very clear term, we take 1%
equity for every Rs. 1,00,000/- we invest in you.
Proceed to our app IIDB and answer everything well:
If you are seeking an investment of above Rs. 12 Lakhs, proceed to apply through our app, QA:
"If you can't explain it simply, then you don't know it well enough." — Albert Einstein
Remember this poem :
If you can keep your head when all about you
Are losing theirs and blaming it on you,
If you can trust yourself when all men doubt you,
But make allowance for their doubting too;
If you can wait and not be tired by waiting,
Or being lied about, don’t deal in lies,
Or being hated, don’t give way to hating,
And yet don’t look too good, nor talk too wise:
If you can dream — and not make dreams your master;
If you can think — and not make thoughts your aim;
If you can meet with Triumph and Disaster
And treat those two impostors just the same;
If you can bear to hear the truth you’ve spoken
Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to, broken,
And stoop and build ’em up with worn-out tools:
If you can make one heap of all your winnings
And risk it on one turn of pitch-and-toss,
And lose, and start again at your beginnings
And never breathe a word about your loss;
If you can force your heart and nerve and sinew
To serve your turn long after they are gone,
And so hold on when there is nothing in you
Except the Will which says to them: “Hold on!”
If you can talk with crowds and keep your virtue,
Or walk with Kings — nor lose the common touch,
If neither foes nor loving friends can hurt you,
If all men count with you, but none too much;
If you can fill the unforgiving minute
With sixty seconds’ worth of distance run,
Yours is the Earth and everything that’s in it,
And — which is more — you’ll be a Man, my son!
If you want to know the kind of Slide Deck we expect from you, read here. This essay by Nishchal alone has the potential to teach you the very thing you may be lacking currently, articulation.
If you still don't understand, you may need to reach out to our mentorship app, Mentor Hub. Alternatively, if creating a presentation is the only problem in your journey, our service Quick Deck could be helpful.
OUR TEAM
Nishchal
Kesarwani
Through the fee based startup accelerator Nishchal runs with his 3 extraordinary friends from his Mumbai office:
If you wish to invest some of your money into our fund, please email at nishchal@preseed.in
If you don’t hear from us, it means we are not keen on making an investment in you. We are not in the business of stating reasons. The reasons may have more to do with us, than you. Anyway, the following buttons reveal what can be our chance or path to work together, in case we decide not to participate by directly investing money into your startup:
A traditional startup incubator — is a startup incubator that incubates a startup company of 2 or more people that has achieved some real traction in their product. This means that a traditional incubator invests about Rs. X lakhs in that startup and houses that startup for 3 months under their own roof to open an environment of co-learning among all entrepreneurs with its other portfolio startups under that same roof. So, the incubator is an investor that guides or invests their time in guiding you.
How it works — It takes 5% to 10% ownership in that startup for doing so. Such incubators are basically, funds. They take investments from other investors and invest that pool of money as a fund, per batch of 10 or more such companies.
We are not that nor will we be that.
When we become a fund ourselves, we will invest in startups that don’t need anything from us, other than the money. Basically startups we think that will be a grand success without our mental hustle for them. This will save us our time in indulging in matters of your operations to put time into startups that need our time, not our money first.
So, there are two categories of startups we have:
- Those that need Rupees 10 lakhs.
- Those that need more than Rupees 10 lakhs.
1. The ones that require an investment of upto Rs. 10 Lakhs.
2. The others that require an investment of above Rs. 10 Lakhs.
For the ones that require less than 10 Lakhs in investment we may come back to them with several milestone to achieve. The milestones that can be achieved before investments. What could these milestone be?
Here is a possible example - The team of a startup when ready with their MVP, adhering by our 'Product Packaging Protocols' suggested specially for them, which will be told to them on their call with Nishchal. Founders will be required to fulfil Nishchal's requirements absolutely. It could be as simple as 5,000 subscribers for their landing page(regardless of active users) for their product within the a given achievable span of time.
Sometimes milestone we set might seem odd. Why? Any milestone we set, will not necessarily be about growing the company monetarily alone.
So, you bsolute focus, trust and discipline is what we seek in a strong progressive team- to switch off from all else, and just get that one task done and completed rightly - The task we gave as your set milestone. A founder like this deserves this fund. As soon as this is achieved, the money will be in their bank account. No further questions asked, no projections asked, no slide decks exchanged.
This initial Rs. 10 Lakhs, will help each of the teams of these startups to sustain themselves, while looking for outside investors without being in a hurry to close a deal, with a wrong investor.
Why does TSF finvest time in signing Rupees 10 Lakhs cheques at all?
Well, simply put, to motivate each of these teams to achieve their goals, guided by us now. We are careful about investment quality for foudners. They must be nvested upon by the best suited investors if they are our portfolio startup. It's quite easy to go wrong with the selection of investors within the Indian Subcontient. (No offense to anyone in particular! ). Often there are many investors with tons of money, but not the right mind to advise these startups in the right direction. The mind wouldn't matter, if such folks gave these teams the freedom to move and grow on their own, but more often than not, there is way too much intrusion from such investors' end. And why should the investors not be intrusive? After all it's their money. There is also a lack of faith exhibited by both ends. Thus its supremely important to grow and nurture ones startup along side the right farmer, in this case, a suitable investor. So, to say the least these 10 Lakhs will buy these startups some time.
Usually a startup may want to raise Rupees 50 Lakhs for the next 6 months, at this early stage. We want to sort the startup out for the first 2 months, so they can be free willed to choose the right investor to marry their product with, in case they are neat in the business process so far.
I hope the readers of www.preseed.in are getting the sense of entrepreneurial problems, Nishchal, who is building his own product startups in India, to create better leaders, from scratch, wants to solve accross its Gamut of works.
In short, achieve that milestone set specifically for your team (for your own growth), and get your frist cheque from TSF when TSF is ready with its fund for you, until then, try getting our attention. Good luck fellows!
What - You .
How ?
Why.
For doing so,
Step 1 - Please dig this termsheet on
our Medium publication, Preseed essays, to understand the terms.
Step 2 - Copy and paste it, print it, sign it and send to us.
Our contracts are non negotiable in nature. They are standards we follow with every startup.
Those that need us, not our money, must read know Nishchal more. For then, they will understand what it means to facilitate investments into you through other investors. The rest can proceed to apply to us for money. Make it very clear to us through your email what you want from us and that you have read this webpage thoroughly.
To know more about our services for you, read below :
For startups:
Through such dealflow we broker deals to earn cash commissions and/or equity for opening our network of potential investors to
your startup. These connections we have earned our of 15 years of perseverance in this industry.
TSF Dealflow network is made up of people we have earned during our journey expressed throughout our web
pages and blogs. The people we know are the people your business may need, to capitalise and
capitalise big.
TSF is your team, to work on your investment facilitation, over your lifetime of such
fund raises. So simply that overtime they keep bringing to you the right person with money. Then it is
upto to you to convert for now the investor wants to just talk to the horse, from his own mouth, as we have already given them your name as our recommendation.
During this
process we keep hustling from your side of the table to help you receive investment to the point of
money reaching your bank account. Only after this we consider our job done.
For the startups in TSF dealflow, our fee is their costt for doing incredible hand shakes Thehe best way of building a business is
impactful and aligned handshakes. While in the process the founders get money perhaps worth exactly equal to
the amount they were originally seeking from us.
Matches made in heaven - If the deal goes through, we take
upto 10% commission and some equity. Why ? Because we make matches between investors and
startups that add value in each other far beyond money. However, most importantly, we are getting
you the most important immediate resource your business needs. Money. When Preseed introduces you,
it matters. We have worked very hard to have now built an extraordinary network of those with money
and will to aid an early stage startup. We have prepared most in our network to have that will, to
support you with their time and money. We are charging you for that hard work of ours if it brings
investment to you.
Before you proceed to dialogue with those we introduce you to, accept words written in contract with
the precise equity and commission amounts.
Equity offer and service - The more equity you offer us, the better we are able to use our
advisor network to extend our advisory to you. If the equity you offer us is 15% or more in advance, you get
entitled to receive the service mentioned above, for a
lifetime. Anyway, the equity and wealth we foresee we can earn from/thorugh you or your
cooperation, will be directly proportional to how much of an effort we put into helping you raise
money. The choice is yours. We are expensive, because, we recognise what we are bringing to your
table — money, which is the next key to unlock your growth.
Our commissions rates are fixed on actual investment achieved. every single time you receive
investment from anyone we introduce you to, or, say, if you receive investments from any of the
associates of whoever we introduced you to, investments received now or/and later. the final
valuations agreed upon will be determined between you and the investor. we will merely facilitate
that conversation whereever required.
Note - our equity may get bought too on a pro-rata basis at the time of the deal with the investor.
The preroragative to sell our equity will rest with us at all times during and post your next inestment round.
Plus
Sometimes we charge commission or any other service fee from the investor too. If Preseed makes any gain on it, it belongs to Preseed, it should not be a
matter of concern to either the startup or the investor. For both startup and the investor got
what they wanted.
For investors:
As a matter of policy Preseed values a startup at a post Preseed
handshake stage, at a minimum of 1 crore before it brings it forward for investment to the
potential investor.
The investors are requested to also bet on the fact that what Preseed is brining to them as a
dealflow, once was a mere set of humans with no startup in hand worthy enough, and it was at this
time that Preseed held their hand to add its own input into that startup for years, from when
founders were early 20 year old kids to now — when they are sitting in front of you.
To say the least, anything lower in valuation is exploitation of Preseed's network,
their do good hippie spirit and their modern collective of visions. Startup assets which Preseed develops
relationships with over years are very very valuable, because our network's
entrepreneurial foundations are strong and deep.
A big part of the reason the startup will be
successful is that it has us with them over a deal in good faith and words a couple of years ago and
the startup decided to keep their word to us forever.
Anything we bring to you, no matter what you can do with it or not, never value it at less than 1 crore if you are suggesting a deal at all. I
will not be interested in bringing anything to you if that be the case. It’s a matter of policy at
Preseed and generally in all startup friendly logics in the world, that we accept a valuation of at
least 1 crore. Anything of less value is not worth anyone of our's time.
If we don’t get this right among you and I, a lot between us may be missed.
No small talks of collateral, security, safety etc. please.
If you are looking for that, you are at the wrong place. This is about status quo changing
possibilities that go to values of billions someday, but today may be just a person with a great portotype. Our investor friend has simply gotta be
prepared to bear the cost of owning the proposed equity. Simple business math - they pay a cost to
own some asset, in this case, not a piece of land, but a piece of a large possibility. High risk,
sky high rewards.
Think of the deal with our portfolio startup, like this:
Value any startup I bring such that, if you were to own all of it, you were willing to pay 1 crore
of upfront cost for 100% of it. Because the value of what I am bringing to you is greater than the
possession of a 1 crore plot.
You are buying a piece of a larger piece of a real estate plot, so that it gives you gains in the
future. This piece of land would at least be worth Rs. 1 crore. How do you buy a piece of plot less
than that in a prime market of your city? You don't. So is the reason that you can't buy the startup
we will be bringing to you at less than that value.
If you don't value the asset we bring to you at atleast that price in spite of the fact that Preseed
is a partner in that asset, then you are undervaluing Preseed.
This minimum value of 1 crore per asset as MVP and founding team is
the premise of our relationship.
Questions like, what happens if your money drowns,
must be avoided please.
"My journey so far and our Google ranking has brought me to a place where a lot of early stage very
good startup deals get known to me before they get known to anyone else.
At this stage that startup is generally a good looking opportunity either because:
1. The startup founder of it is really really smart.
2. The product looks like it could one day be with millions of users.
3. In some cases the customer metrics are already solid.
Normally the startups and entrepreneurs within the scope of Dealflow are going to be early stage
startups looking to raise anywhere between 5 Lakhs to 5 crores.
Our plausible revenue would be -:
1. Commission from startups.
2. Annual fees from funds/investors.
3. Equity from startups.
I want to build Dealflow and observe the trend, get into deal flows and learn in the process more
and more about early stage startup investments and good opportunites, to build an early stage
startup research company that researches on investment performance of early stage startups to get
trends and experiences.
We will, eventually, over a 10 year period, want to make TSF into a fund+company that investors go to for
getting esrliest deal flow and advisory all at the same time, in context to early stage startup investments.
Because of us, investors should be able to put their money at a better and more calculated
opportunity".
Evrything at TSF is subject to market risk. Please be careful before investing in us.
*So far TSF is a nearly plausible concept.
Startups are choosing us because of everything stated in this article
